Search results for "extrinsic motivators"
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Why do people share knowledge in online social Q&A communities?
2017
As there is increasing volume of knowledge with the development of technology and human intelligence, it is a fast and efficient way for individuals to get knowledge from others’ sharing. Therefore, it is of significant importance to understand why people are willing to share their knowledge and in this paper the context of online social Q&A communities are discussed. A measurement model is established to test variables from the perspectives of intrinsic motivation, extrinsic motivation, personal variables, members’ perceptions about the community, factors that may discourage knowledge contribution. 12 variables including reputation, expected associations, self-efficacy, norm of reciprocity…